40 years of…

Just about 40 years ago, my Dad brought something home that literally changed my life. It was a computer—a home computer, which was still on the edge of being science fiction—but more than that, it was a portal. It was magic, a box of endless possibilities. It’s not even remotely hyperbole to say that bringing that computer home, which had just been released into the world, utterly changed the entire trajectory of my life.

I am, of course, talking about the Tandy 1000.

That’s not how you expected that sentence to end, was it? Because this year is also the 40th anniversary of the Mac. But I want to spend a beat talking about the other revolutionary, trend-setting computer from 1984, before we talk about the ancestor of the computer I’m writing this on now.

I’ve been enjoying everyone’s lyrical memories of the original Mac very much, but most have a slightly revisionist take that the once that original Mac landed in ’84 that it was obviously the future. Well, it was obviously a future. It’s hard to remember now how unsettled the computer world was in the mid-80s. The Tandy 1000, IBM AT, and Mac landed all in ’84. The first Amiga would come out the next year. The Apple IIgs and original Nintendo the year after that. There were an absurd number of other platforms; Commodore 64s were selling like hotcakes, Atari was still making computers, heck, look at the number of platforms Infocom released their games for. I mean, the Apple ][ family still outsold the Mac for a long time.

What was this Tandy you speak of, then?

Radio Shack started life as a company to supply amateur radio parts to mostly ham radio operators, and expanded into things like hi-fi audio components in the 50s. In one of the greatest “bet it all on the big win” moves I can think of, the small chain was bought by—of all people—the Tandy Leather Company in the early 60s. They made leather goods for hobbyists and crafters, and wanted to expand into other hobby markets. Seeing no meaningful difference between leather craft hobbyists and electronics ones, Charles Tandy bought the chain, and reworked and expanded the stores, re-envisioning them as, basically, craft stores for electronics.

I want to hang on that for a second. Craft stores, but for amateur electronics engineers.

It’s hard to express now, in this decayed age, how magical a place Radio Shack was. It seems ridiculous to even type now. If you were the kind of kid who were in any way into electronics, or phones in the old POTS Ma Bell sense, or computery stuff, RadioShack was the place. There was one two blocks from my house, and I loved it.

When home computers started to become a thing, they came up through the hobbyist world; Radio Shack was already making their own parts and gizmos, it was a short distance to making their own computers. Their first couple of swings, the TRS-80 and friends, were not huge hits, but not exactly failures either. Apple came out of this same hobbyist world, then IBM got involved because they were already making “big iron”, could they also make “little iron”?

For reasons that seem deeply, deeply strange four decades later, when IBM built their first PC, instead of writing their own operating system, they chose to license one from a little company outside of Seattle called Microsoft—maybe you’ve heard of them—with terms that let Gates and friends sell their new OS to other manufacturers. Meanwhile, for other reasons, equally strange, the only part of the IBM PC actually exclusive to IBM was the BIOS, the rest was free to be copied. So this whole little market formed where someone could build a computer that was “IBM Compatible”—again, maybe you’ve heard of this—buy the OS from that outfit up in Redmond, and take advantage of the software and hardware that was already out there. The basic idea that software should work on more than one kind of computer was starting to form.

One of the first companies to take a serious swing at this was Tandy, with the Tandy 2000. In addition to stretching the definition of “compatible” to the breaking point, it was one of the very few computers to ever use the Intel 80186, and was bought by almost no one, except, though a series of events no one has ever been able to adequately explain to me, my grandmother. (I feel I have to stress this isn’t a joke, Grandma wrote a sermon a week on that beast well into the late 90s. Continuing her track record for picking technology, she was also the only person I knew with a computer that ran Windows Me.)

As much as the original IBM PC was a “home computer”, it was really a small office computer, so IBM tried to make a cut down, cheaper version of the PC for home use, for real this time. I am, of course, talking about infamous flop the IBM PCjr, also 40 years old this year, and deserving its total lack of retrospective articles.

Tandy, meanwhile, had scrambled a “better PCjr” to market, the Tandy 1000. When the PCjr flopped, Tandy pivoted, and found they had the only DOS-running computer on the market with all the positives of the PCjr, but with a keyboard that worked.

Among these positives, the Tandy 1000 had dramatically better graphics and sound than anything IBM was selling. “Tandy Graphics” was a step up from CGA but not quite to EGA, and the “Tandy Sound” could play three notes at once! Meanwhile, the Tandy also came with something called DeskMate, an app suite / operating environment that included a text editor, spreadsheet, calendar, basic database with a text-character-based GUI.

So they found themselves in a strange new market: a computer that could do “business software”, both with what was built-in and what was already out there, but could also do, what are those called? Oh yeah, games.

The legend goes that IBM commissioned the nacent Sierra On-Line to write the first King’s Quest to show off the PCjr; when that flopped Sierra realized that Tandy was selling the only computer that could run their best game, and Tandy realized there was a hit game out there that could only run on their rigs. So they both leaned all the way in.

But of course, even the Tandy couldn’t match “arcade games”, so the capabilities and limits helped define what a “PC game” was. Adventure games, flight sims, RPGs. And, it must be said, both the words “operating” and “system” in MS-DOS were highly asperational. But what it lacked in features it made up for in being easy to sweep to the side and access the hardware directly, which is exactly what you want if you’re trying to coax game-quality performance out of the stone knives and bearskins of 80s home computers. Even when the NES cemented the “home console” market that Atari had sketched in a couple years later, “PC games” had already developed their own identity vs “console games”.

Radio Shacks got a whole corner, or more, turned over to their new computers. They had models out running programs you could play with, peripherals you could try, and most critically, a whole selection of software. I can distinctly remember the Radio Shack by my house with a set of bookstore-like shelves with what was at the time every game yet made by Sierra, Infocom, and everyone else at the time. Probably close to every DOS game out there. I have such clear memories of poring over the box to Starflight, or pulling Hitch-hiker’s Guide off the shelf, or playing Lode Runner on the demo computer.

A home computer with better graphics and sound than its contemporaries, pre-loaded with most of what you need to get going, and supported by its very own retail store? Does that sound familiar?

I’m cheating the timeline a little here, the Tandy 1000 didn’t release until November, and we didn’t get ours until early ’85. I asked my Dad once why he picked the one he did, of all the choices available, and he said something to the effect of he asked the “computer guy” at work which one he should get, and that guy indicated that he’d get the Tandy, since it would let you do the most different kinds of things.

Like I said at the top, it was magic. We’re so used to them now that it’s hard to remember, but I was so amazed that here was this thing, and it would do different things based on what you told it to do! I was utterly, utterly fascinated.

One of the apps Dad bought with computer was that first King's Quest, I was absolutely transfixed that you could drive this little guy around on the screen. I’d played arcade games—I’d probably already sunk a small fortune into Spy Hunter—but this was different. You could do things. Type what you thought of! Pushing the rock aside to find a hole underneath was one of those “the universe was never the same again” moments for me. I could barely spell, and certainly couldn’t type, but I was hooked. Somewhere, and this still exists, my Mom wrote a list of words on a sheet of paper for me to reference how to spell: look, take, shove.

And I wasn’t the only one, both of my parents were as fascinated as I was. My mom sucked down every game Infocom and Sierra ever put out. The Bard's Tale) landed a year later, and my parent’s played that obsessively.

It was a family obsession, this weird clunky beige box in the kitchen. Portals to other worlds, the centerpiece of our family spending time together. Four decades on, my parents still come over for dinner once a week, and we play video games together. (Currently, we’re still working on Tears of the Kingdon, because we’re slow.)

Everyone has something they lock onto between about 6 and 12 that’s their thing from that point on. Mine was computers. I’ve said many, many times how fortunate I feel that I lived at just the right time for my thing to turn into a pretty good paying career by the time I was an adult. What would I be doing to pay this mortgage if Dad hadn’t brought that Tandy box into the house 40 years ago? I literally have no idea.

Time marched on.

Through a series of tremendous own-goals, Radio Shack and Tandy failed to stay on top of, or even competitive in, the PC market they helped create, until as the Onion said: Even CEO Can't Figure Out How RadioShack Still In Business.

Meanwhile, through a series of maneuvers that, it has to be said, were not entirely legal, Microsoft steadily absorbed most of the market, with the unsettled market of the 80s really coalescing into the Microsoft-Intel “IBM Compatible” platform with the release of Windows 95.

Of all the players I mentioned way back at the start, the Mac was the only other one that remained, even the Apple ][, originally synonymous with home computers, had faded away. Apple had carved out a niche for the Mac for things that could really take advantage of the UI, mainly desktop publishing, graphic design, and your one friend’s Dad.

Over the years, I’d look over at the Mac side of the house with something approaching jealousy. Anyone who was “a computer person” in the 90s ended up “bilingual”, more-or-less comfortable on both Windows and Mac Classic. I took classes in graphic design, so I got pretty comfortable with illustrator or Aldus Pagemaker in the Mac.

I was always envious of the hardware of the old Mac laptops, which developed into open lust when those colored iBooks came out. The one I wanted the most, though, was that iMac G4 - Wikipedia with the “pixar lamp” design.

But the thing is, they didn’t do what I was mostly using a computer for. I played games, and lots of them, and for a whole list of reasons, none of those games came out for the Mac.

If ’84 saw the release of both the first Mac, and one of the major foundation stones of the modern Windows PC platform, and I just spent all that time singing the praises of my much missed Tandy 1000, why am I typing this blog post on a MacBook Pro? What happened?

Let me spin you my framework for understanding the home computer market. Invoking the Planescape Rule-of-Threes, there are basically three demographics of people who buy computers:

  1. Hobbyists. Tinkerers. People who are using computers as a source of self-actualization. Hackers, in the classical sense, not the Angelina Jolie sense.
  2. People who look at the computer market and thought, “I bet I make a lot of money off of this”.
  3. People who had something else to do, and thought, “I wonder if I could use a computer to help me do that?”

As the PC market got off the ground, it was just that first group, but then the other two followed along. And, of course, the people in the second group quickly realized that the real bucks were to be made selling stuff to that first group.

As the 80s wound on, the first and second group clustered on computers running Microsoft, and the third group bought Macs. Once we get into the late 90s the hobbyist group gets split between Microsoft and Linux.

(As an absolutely massive aside, this is the root of the weird cultural differences between “Apple people” and “Linux people”. The kind of people who buy Apples do so specifically so they don’t have to tinker, and the kinds of people who build Linux boxes do so specifically so that they can. If you derive a sense of self from being able to make computers do things, Apples are nanny-state locked-down morally suspect appliances, and if you just want to do some work and get home on time and do something else, Linux boxes are massively unreliable Rube Goldberg toys for people who aren’t actually serious.)

As for me? What happened was, I moved from being in the first group to the third. No, that’s a lie. What actually happened was I had a kid, and realized I had always been in the third group. I loved computers, but not for their own sake, I loved them for the other things I could with them. Play games, write text, make art, build things; they were tools, the means to my ends, not an end to themselves. I was always a little askew from most of the other “computer guys” I was hanging out with; I didn’t want to spend my evening recompiling sound drivers, I wanted to do somethat that required the computer to play sound, and I always slightly resented it when the machine required me to finish making the sausage myself. But, that’s just how it was, the price of doing business. Want to play Wing Commander with sound? You better learn how Himem works.

As time passed, and we rolled into the 21st century, and the Mac moved to the BSD-based OS X, and then again to Intel processors, I kept raising my eyebrows. The Mac platform was slowly converging into something that might do what I wanted it to do?

The last Windows PC I built for myself unceremoniously gave up the ghost sometime in 2008 or 9, I can’t remember. I needed a new rig, but our first kid was on the way, and I realized my “game playing” time had already shrunk to essentially nil. And, by this time I had an iPhone, and trying to make that work with my WindowsXP machine was… trying. So, I said, what the hell, and bought a refurbed 2009 polycarb MacBook). And I never looked back.

I couldn’t believe how easy it was to use. Stuff just worked! The built-in apps all did what they were supposed to do! Closing the laptop actually put the computer to sleep! It still had that sleep light that looked like breathing. The UI conventions were different from what I was used to on Windows for sure, but unlike what I was used to, they were internally consistent, and had an actual conceptual design behind them. You could actually learn how “the Mac” worked, instead of having to memorize a zillion snowflakes like Windows. And the software! Was just nice. There’s a huge difference in culture of software design, and it was like I could finally relax once I changed teams. It wasn’t life-changing quite the way that original Tandy was, but it was a fundamental recalibration in my relationship with computers. To paraphrase all those infomercials, it turns out there really was a better way.

So, happy birthday, to both of my most influential computers of the last forty years. Here’s to the next forty.

But see if you can pick up some actual games this time.

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